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How one of the biggest local TV mergers ever could blow a hole in Trump’s affordability push
A proposed merger that would form the biggest local TV company the country has ever seen risks driving up monthly TV bills ...
As broadcasters push to end ownership caps that they contend has hurt their competitive position, new data from Guideline provides some depressing details on just how much the local TV ad spend has ...
The guide from Northeastern urges stations to hire a digital content creator to spearhead digital strategy and coach their peers on how to bring their reporting to audiences online.
Streaming video has rapidly become the most critical source of digital growth for local broadcast television. In 2024, Connected TV and over-the-top advertising surged to nearly 30% of all digital ...
NEW YORK—Consumers of local broadcast news continue to deem it as a valuable source of information—whether it’s political races, local sports teams or weather—regardless of accessing it on their TVs ...
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Local TV Is Finally Ready To Go Programmatic
After years in development, a programmatic solution for buying and selling local linear advertising is finally ready to launch. “We have a newly formed partnership with ITN that is going to change the ...
The comments came following the highly anticipated September Open Meeting of the FCC, during which the Commissioners voted 3-0 to begin its long-delayed process of starting its 2022 Quadrennial Review ...
Together, the two TV station groups, Sinclair and Nexstar, control more than 20 percent of ABC’s local affiliates. By Benjamin Mullin Jimmy Kimmel’s late-night show is returning to ABC on Tuesday ...
One of my favorite Nieman Lab predictions in recent years came from Nik Usher, associate professor of communication studies at the University of San Diego. The prediction, “The future-of-journalism ...
Is reality still reality when it is “augmented” reality? If you are a word purist like I am, then you might agree that the word “reality” must stand alone without the aid of adjectives or qualifiers.
Over the course of the last couple of decades, streaming has transformed from a relatively fringe extravagance to the preferred way for many to watch movies and television shows at home. In turn, the ...
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