Its ‘Scam 2025’ campaign leans on entertainment-led storytelling to decode digital fraud, signalling a shift in how brands ...

Consumer decisions today are no longer driven by logic alone; they reflect complex psychological and economic interactions. This is where behavioural economics plays a vital role revealing how ...

The Omani market now stands at an important point where adopting this science can lead to smarter and more realistic marketing strategies. Consumer decisions today are no longer driven by logic alone; ...

Economists like to model people as rational creatures who make self-interested decisions. But humans don’t act that way. Why do investors, politicians and ordinary people act against their best ...

Joel Mokyr, Philippe Aghion and Peter Howitt won the prize for showing how “society must keep an eye on the factors that generate and sustain economic growth,” an award committee member said. By Eshe ...

Joel Mokyr, Philippe Aghion and Peter Howitt won the Nobel memorial prize in economics Monday for their research into the impact of innovation on economic growth and how new technologies replace older ...

With Donald Trump’s outbursts amping up attention on the Federal Reserve and markets hanging with bated breath on what Chair Jerome Powell is going to do, arcane monetary policy has moved to center ...

I’ve been covering lifestyle content for over seven years. A good primer creates a smooth base, allowing for more seamless makeup application and all-day wear. The best primers for mature skin often ...

No matter how good you are at applying makeup, making it last is half the battle. Primers can help create a smooth canvas for your makeup, and though they aren’t always necessary in your routine, they ...

Trump Always Chickens Out because the Illuminati are real and they get very upset when long-term bond yields creep over five percent. That’s basically most of the TACO trade, just watch the long end ...

Bonds are in the news. You may have read that Congress is pushing through a Big Beautiful Bill that will require the U.S. to borrow even more money, via issuing Treasury bonds, to fund the larger and ...