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On Thursday, Pinterest announced plans to acquire tvScientific, a CTV advertising platform performance marketers.
Google's AI browser opens relevant tabs for you; Disney-owned characters are now featured on Sora; and Google’s AI Max for Search gets lackluster feedback.
Looks like Pinterest has its eyes – or its pins, rather – fixed on connected TV.
This week, the AdExchanger Commerce Media Newsletter took a look at AquaSonic an oral care manufacturer and – in my humble ...
Shopify launched its latest advertising business line on Wednesday, called the Shopify Product Network. The Product Network ...
Next year, Google will introduce 10 genre-specific skinny channel bundles that combine broadcast and cable channels into a ...
On Tuesday, TV advertising company Cadent announced the acquisition of VuePlanner, which specializes in contextual ...
Comment sections remain an untapped source of intent-based data, says Kelly Andresen, who recently left USA Today to head up ...
Bringing programmatic ads to AI chatbots marks a shift in the business model for AI search, while traditional publishers must ...
Thanks to mitigated tariff effects and the AI boom, WPP Media's 2025 ad spend forecast has good news for marketers.
For years, MFA was a mostly web-based problem. Now, gen AI has supercharged the made-for-advertising model, and it’s ...
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