Market share estimates are based on the presence of SDK in an app. Pixalate identifies ad impressions on an app and attributes them to every SDK integrated into that app. Because many apps utilize ...

Just a few weeks ago, we wrote, “PhonePe Wants To Be Paytm”. Lo and behold, the fintech unicorn has gone ahead and launched a separate stock broking app called Share.Market this past week. As we said ...

AppLovin Corporation is expected to generate $1.2 billion in free cash flow in 2023, with potential to reach $1.4 billion or higher. The company is experiencing attractive top line growth and gaining ...

Social apps made up around 10% of all app downloads in 2024, making them one of the most popular app categories. TikTok, Instagram, WhatsApp, and Facebook have consistently been among the top five ...