Google has denied a new report that claims the company is planning to introduce ads in Gemini as early as next year.

Google Ads reporting now reveals how much PMax spends on Search Partners and whether that traffic is actually driving value.

Innovation from Google this year positioned brands to tackle what comes next with greater transparency and capabilities, ...

Google is making a bigger push into the booming retail media business through a tie-up with Criteo, according to a press release. This is the search giant’s first partnership focused on onsite retail ...

The new sponsored results are integrated directly into the AI-generated responses. Google is adhering to legal standards by labeling these results with a “sponsored” tag. Visually, these sponsored ...

A Google search executive on Thursday pushed back against fears that its AI-powered search will harm web publishers and its ...

Google plans to introduce advertising to its Gemini AI platform by 2026 as it expands AI driven tools across search and marketing.

(Bloomberg) -- Google parent Alphabet Inc. reported first-quarter revenue and profit that exceeded analysts’ expectations, buoyed by continued strength in its search advertising business.

(Bloomberg/Josh Sisco and Leah Nylen) — The US Federal Trade Commission is investigating whether Amazon.com Inc. and Alphabet Inc.’s Google misled advertisers that place ads on their websites, ...

When you think of Google, what comes to mind? Search engines, smartphones, email, cloud storage — perhaps even self-driving cars. But beneath its impressive portfolio of products and services lies the ...

Google disputes a report claiming ads will arrive in the Gemini app in 2026, saying there are no current plans to add them.

Search has always been a moving target. From the days when keyword match types and manual cost-per-click (CPCs) gave advertisers a sense of control, to the rise of Shopping ads, automated bidding, and ...