Google Ads rolled out a new design and features to its Search Ads 360 platform, allowing advertisers to maximize productivity and scale. The new Search Ads 360 experience helps enterprise advertisers ...

The new Search Ads 360 supports Performance Max and Discovery campaigns, includes a refreshed UI and greater support for other search engines. Google has revamped Search Ads 360, its enterprise ...

Google has made some big updates to its Search Ads 360 platform. Search Ads 360 is a search management platform that helps marketers manage search marketing campaigns across multiple engines and media ...

Google has launched a Search Ads 360 integration for Google Analytics 4 (GA4), the company announced Monday. Why we care. Integrating Search Ads 360 data into GA4 enables advertisers to see sessions, ...

Join Pat Reinhart, VP of Services & Thought Leadership at Conductor, and Shannon Vize, Sr. Content Marketing Manager at Conductor, for an exclusive first look at the 2026 AEO/GEO Benchmarks Report, ...

Google is making a bigger push into the booming retail media business through a tie-up with Criteo, according to a press release. This is the search giant’s first partnership focused on onsite retail ...

Google recently announced the addition of offsite retail media capabilities to Search Ads 360 (SA360), billing it as a solution to help retailers and brands sell more products together. The offsite ...

Google today announced “Ads Creative Studio” as a “unified home for creative tools” that span across video, display, and audio advertising. The goal is to simplify the ad creation process with more ...

Search Ads 360 platform has seen one of its biggest updates in 10 years Performics’ Senior Media Manager, Alex Medawar shares key highlights of the updates around budget optimization, performance ...

Artificial intelligence (AI) has helped Google developers build what the company calls a “privacy-preserved” ad-targeting model that shows the promise of becoming just as successful as third-party ...

Google announced a number of updates to Google Ads at Think Retail yesterday, including the global rollout of AI Max for Search campaigns, new Google Merchant Center features, AI updates to Asset ...