A clear, memorable logo is one of the simplest ways to make your business stand out online, and it can shape how visitors ...

For most of history, design was the last step in starting a business — something entrepreneurs invested in once the idea was ...

They say a rose by any other name would smell as sweet—and by “they” I refer of course to William Shakespeare. However, with all due respect to the Bard, I heartily disagree. If a rose was called a ...

Design.com is an AI-powered branding platform that helps users generate logos and related visual assets through a guided, template-led workflow. The process begins with a short questionnaire where you ...

Discover how design systems reduce duplication, strengthen brand integrity, and empower global teams to build faster with ...

A brand name holds a lot of power. Those one or two words can impact how people perceive your brand. They can influence a customer’s decision to buy from you and even shape the memories people have of ...

Back in 2015, Microsoft claimed our attention spans had dropped to eight seconds—shorter than that of a goldfish. No one’s definitively proven it, but it feels about right in the age of TikTok. Ten ...

Consumers don’t mind when companies use misspelled words—think Lyft for “lift” or Froot Loops for “fruit loops”—as their brand names, as long as the alterations aren’t too extreme and the misspelling ...