Animation brings the power of imagination and creativity to your marketing, and has grown far beyond cereal or game ads. It gives you the power to demonstrate almost any product or service to your ...

They say a picture is worth 1,000 words, but what if you didn’t need to choose? Whiteboard animation videos are an essential tool for marketers trying to convey complex ideas in a compelling way — ...

Animated videos are one of the most loved visual formats by people of all age groups as it is engaging and has proven to hold longer attention spans. Research has shown that viewers are 100% more ...

In the last two years, online marketing has seen a steep growth and seems to be gathering mass and momentum. Though a poor cousin of its more developed counterparts in the mature markets of West and ...

Film marketing veteran Jim Gallagher has been hired as EVP Marketing, Animation and Family at Warner Bros Pictures. It’s a newly created role, and he exits NBCUniversal’s DreamWorks Animation, where ...

Warner Bros. Pictures has named film marketing executive Jim Gallagher as executive vice president, marketing, animation and family, the studio announced on Wednesday by President of Worldwide ...

"Her creativity, dedication and amazingly hard work over the last 15 years have been vital to establishing DreamWorks Animation as a premiere family entertainment company," said CEO Jeffrey Katzenberg ...

The FPS MAGAZINE blog has a thought-provoking piece by Marc Hairston about how Disney – not having learned anything from their clumsy release of Miyazaki’s SPIRITED AWAY in 2002 – again bungled the ...

EXCLUSIVE: Jim Gallagher will be leaving his post at Warner Bros as Executive Vice President of Marketing Animation and Family films as part of the ongoing restructuring at WarnerMedia. The former ...

Netflix made a big bet on creator-led animation but pulled back on it this year. The streamer didn't market its kids content enough and didn't pay attention to what children like, insiders said. Now ...