With the emergence of short-form video content, brands now have an unparalleled opportunity to engage with audiences in novel and profound ways. In today's rapidly evolving digital landscape, where ...

Jennifer Simonson is a business journalist with a decade of experience covering entrepreneurship and small business. Drawing on her background as a founder of multiple startups, she writes for Forbes ...

Every social media platform offers brands a wealth of data, but knowing which metrics matter most means the difference between guesswork and strategy. Looking beyond surface-level views and likes by ...

Digital Marketing World Forum, the definitive exhibition and conference for senior marketing leaders driving the future of marketing technology. Covering AI, Data, CRM, Email, Automation, Digital ...

Social media offers a valuable channel for businesses to connect with their prospects and current customers. A whopping 63.9% of the world’s population spends time on social media. Yet, social has ...

Silverback Digital Marketing has introduced an expanded social media marketing framework designed to align with the rapidly ...

Emplifi's predictions are based on insights from the tens of thousands of global brands leveraging the company's social media marketing and customer care solutions NEW YORK--(BUSINESS WIRE)--December ...

The Montreal-based bank brought its earned media value up to $1 million by building an internal system for employees to share social posts about BMO.

Holiday marketing is no longer just a three-day shopping sprint, but a three-month marathon requiring strategic planning, ...

Sarah Weber (left), founder of the Cohort, leads a panel discussion with Duolingo's Michaela Kron-Hags, global marketing campaign director, and Zaria Parvez, senior global social media manager (Alice ...

You’ve created awesome content, but now what? Content distribution is the secret sauce that gets your hard work in front of the right eyes. And for B2B, you need a content strategy with a strategic ...

PRESSADVANTAGE – Blue Interactive Agency announces the expansion of its AI-powered digital marketing solutions designed to ...